Seeder Event: The Nuts and Bolts of Rooftop Solar

Opportunities, Challenges and Future of rooftop solar on commercial and industrial buildings in China.

The Urban Land Institute (ULI) and Seeder Clean Energy are delighted to invite you to a discussion on the latest development in the solar industry on Saturday, July 16th.

Date: July 16th, 2016

Time: 10:30 am-12:45 pm

Venue: Naked Hub

1237 Fuxing Middle Road, Floor 3, Xuhui, Shanghai, 200030


Organizers: Urban Land Institute & Seeder Clean Energy

In this event, solar industry experts and relevant stakeholders will share their insights on the opportunities, challenges, and the future of rooftop solar for China’s commercial and industrial buildings. Huatian Xu from Clean Energy Associates and Johnny Browaeys from Seeder Clean Energy will discuss their perspectives on market dynamics, and Jonathan McCall and Ross Allan will join the speakers in a panel discussion to provide additional perspecitves on the real estate side.


Huatian Xu,

Technology and Quality Assurance Manager, Clean Energy Associates

Johnny Browaeys

Co-Founder and Chairman, Seeder Clean Energy

Jonathan McCall

Associate Director, Capital Markets of e-Shang Redwood

Ross Allan

Director of Business Administration and Sustainability Leader

at Dulwich College


10:30am – 11:00am

Registration and Networking

11:00am – 11:15am


11:15am – 11:30am

What to look for in a good solar project by Huatian Xu

11:30am – 11:45am

Policy & Savings

11:45am – 12:00pm

How to scale rooftop solar by Johnny Browaeys

12:00pm – 12:30pm

Panel Discussion with Ross Allan and Jonathan McCall

12:30pm – 12:45pm


Light refreshments will be served.

This is a free event open to ULI members and invited guests, RSVP is required as space is limited.

To register, please scan the below QR code, click read more , or email us at [email protected]