Seeder Wrap Up: Envision 2017!

In total, 2016 saw Seeder setting foot in six Chinese provinces and generating 29 potential projects totaling 46MW and are ready to close in 2017. We also expanded our partnerships and now have access to 5 top panel manufacturers, EPCs with experience developing over 5 GW of solar projects, and more than $4.3 billion in project capital seeking distributed solar projects.

    Where Do We Go From Here?

Alex Shoer
CEO at Seeder Clean Energy
Alex Shoer
Seeder has been an evolving model since our earliest days building a collaborative network for the green building industry, followed by a green building technology market place, and for the last two years, a rooftop solar broker and integrator. We will continue to identify quality buildings for rooftop solar, educate the building owners and connect them with the best engineers and investors and taking care of all of the work, making solar no-cost and hassle-free.As we enter 2017 we are very fortunate that the industry is evolving so quickly. The problems of access to innovative solar financing models we were solving only a year ago are no longer such a challenge, so we’re now moving up the value chain to offer more comprehensive services an expanded sales network and turn-key solutions as the market is more robust with better quality players.Plenty of large systemic challenges still exist but we’re in a much better position to tackle them with our strong solar investment and development partners, 46 MW of solar project leads, our proprietary financial model, our online solar calculator, deep sales networks and stringent investor and EPC qualification criteria. Right now we are focused on projects with over 2,000 sqm of rooftop space and an average daytime electricity price of more than .7rmb /kWh but eventually we hope to open up solar financing to even smaller rooftops as we decrease the transaction cost and time for each project and help new capital reach the market.
Meet Team SEEDER! China, USA, Belgium, and Sweden represented here.  
The core Seeder team having some fun at our holiday party…
We wish you a happy, healthy and clean 2017!

Seeder Wrap Up: 2016 Highlights!

Seeder 2016 wrap up: A Year of Growth and Transformation


Many would say 2016 was a tough year. But amongst many challenges, clean energy was the one area in particular that has seen tremendous progress. Across the globe, clean energy has grown quickly and solar, in particular, has seen the biggest gains of them all.

China has taken the lead in this transformation, formalizing – through its 13th Five-Year Plan – its 2020 solar energy target at 110 MW, doubling today’s capacity. The big growth will be in distributed solar, which composes 60 MW of the 110 MW target.

Distributed generation (DG) refers to electricity that is produced at or near the point of use and itis generally more efficient as it does not require long distance power transmission – a process that losses electricity and caps the volume of transmission.

Seeder is committed to facilitating the clean energy transformation as it’s a cornerstone of the sustainable future we believe in, and the severe air pollution – mainly a result of the country’s coal burning – sweeping across China in the first days of the new year only reminds us how urgently we need to act towards that future.

Some highlights of the China solar market in 2016:

–   The country achieved the 20GW new installed capacity target, in the first half of year. The whole year saw an estimated 30GW new capacity.

–   New 2020 solar installed capacity target set at 110GW, with 60GW allocated from distributed generation, a ten-fold increase from the capacity today.

–    Shanghai extended a local solar subsidy, and increased the subsidy for schools and nursing facilities from 0.25 rmb/kWh to 0.55 rmb/kWh and 0.4 rmb/kWh respectively.

–     Solar module prices have droppedmore than 30% this year and reached as low as 3.05 rmb/watt.

–    The world’s biggest solar project was announced to be built in northwest China and will total 2 GWp using more than six million solar panels.

Beside the impressive progress in China, other countries such as the U.S. and India are moving forward too. Bill Gates, JackMa and other investors around the world started the Breakthrough Energy Fund to support cutting-edge low carbon energy research.

Will The Environment Get Trumped?

From our CEO: Don’t Wait for Governments to Solve our Climate Challenge, it’s Up to Everyone.

Now that Donald Trump has been elected to be the next President of the United States, China must lead the fight against climate change domestically and internationally. When I moved to China more than five years ago it was because I believed that China was the country that had the most potential for setting the world on a path towards a low carbon future. Now that role has been solidified.

This year, China is on track to install over 30 GW of solar, that’s equivalent to the total solar installed capacity in the US. But as an American, I am not here to gloat. Beyond continuing to hope that candidate Donald Trump may not hold the exact positions as president-elect Trump, I believe that this is the time – more than ever – to take concrete actions ourselves to accelerate the clean energy transformation.

This year, China is on track to install more solar than the total U.S. installed solar capacity.

From my experience at Seeder, here are four proactive actions I think we can take and why they should align with president-elect Trump’s stated goals:

Job Creation for the Future

Trump has always accused China of taking American jobs. But clean energy has been creating millions of jobs in the U.S., China, and beyond. Currently, 2.5 million Americans are employed in renewable energy and energy efficiency sectors, compared with 3.6 million in fossil fuel and related industries. In China, there are 35% more people working in clean energy than in fossil-fuels. Stifling the clean energy industry will dramatically reduce jobs, and hand China a competitive advantage in this sector for decades to come.


Leveraging Free Market Solutions

The growth of clean energy has benefited greatly from government support worldwide (think feed-in-tariffs, tax credits). But the continuous decrease in technology costs as well as innovations in financing have made renewables much more competitive in the market, and we expect this to continue.

When the prospect of government support is decreasing, we should look towards market solutions to help clean energy make more financial sense. In today’s economy good returns are scarce, yet environmental technologies and innovative business models are increasingly making clean energy a wise investment choice. As Eric Holthaus of Slate writes, “Trump may be against environmental measures, but he’s not against economic ones and doesn’t want to fight the market.” Not to mention that clean energy is a key part of achieving energy independence as well as affordable energy.

Innovation Through Deregulation

Not all deregulation is bad. Utilities are the biggest barrier for renewables’ penetration as they own the distribution networks and the customers. If deregulation policies can help break utility’s monopoly and allow for competition, they can benefit from clean power in the long run. Especially if they embrace their role as power distributors and allow the private market to develop and own the power generation side, which has proven to be much more efficient. Even in places like Florida which voted for Trump, the anti-solar utility policies were voted down.

This is in line with the global trend towards distributed networks, P2P services, and increased utilization of existing assets (think Uber, airbnb and others). Energy is no different; it is most efficient when generated on-demand at the point of use.

Megacities “Trump” Countries

Cities and states are becoming more active than nations and will have a much bigger say in carbon output, job creation and energy production. This is very much in-line with republican and conservative “small government” and “states rights” ideology. Much like what Mayor Bloomberg did for New York City, cities and city leaderships are crafting concrete plans to grow sustainably. Organizations like the C40 are stewarding this shift in megacities. So now those local elections we used to take for granted have much more at stake.


If we see only the worst, it destroys our capacity to do something.

Now What?

The transition to a low carbon future is already well underway. Private market goals, standards and systems such as carbon trading are already put in place. Even if President-elect Trump forces the EPA and other government bodies to change course, it will be very difficult to stop this momentum and to head in a completely opposite direction. So working to keep these positive steps in place is the best thing that we can do. As Howard Zinn reminds us when facing tough situations, the future is an infinite succession of presents:

“If we see only the worst, it destroys our capacity to do something. If we remember those times and places—and there are so many—where people have behaved magnificently, this gives us the energy to act, and at least the possibility of sending this spinning top of a world in a different direction.”

Like Zinn, what I’ve seen over the last two weeks is action, emotion and declarations of commitments to impact from people and businesses. This could be the greatest outcome of a Trump presidency: a world which sees and truly believes, for the first time, that it’s up to all of us to create the future that we want to live in.


Battery Storage Powers Los Angeles’ clean energy transformation


Los Angeles, a city used to suffocate from smog more than China today, is making its way to a clean energy transformation.

Decades ago, blue sky #nofilter was not an everyday blessing in the United States, not to mention in Los Angeles. The city started to suffer from smog attacks since more than half a century ago, and has been known for its polluted air, together with its balmy weather and glamorous lifestyle.The whole city used to be shrouded in a veil of thick brown and grey smog.

Blue sky #nofilter was not an everyday blessing for LA.

The battle against air pollution went on for 50+ years. Having set up air quality control board, emission limits , regulations on clean gasoline and clean energy, Los Angeles finally managed to bring a blue sky back to its residents. However, its electricity still largely remains to be sourced from natural gas, a fossil fuel. Traditionally, every summer afternoon, engineers will turn on what they call a ¨peaker¨, a natural gas powered station in the Long Beach. The peaker ensures that people could enjoy air conditioners, TVs, and other appliances when they get home right after work.

In October 2015, the peaker burst out a disastrous accident, known as the Aliso Canyon Gas Leak, which  put tremendous  pressure over the electricity grid, exposing the whole city to unexpected power outages at any moment. The local government asked Southern California Edison, the grid company, to find a energy solution so such leak won’t happen again.

The Aliso Canyon Gas Leak exposed the whole city to unexpected power outages.

Among a variety of offers by utilities from natural gas power plants, energy efficiency to renewable energy, the local government decided to walk away from fossil fuel. Instead, it picked AES Corp, an renewable energy company, to design and build a massive grid storage battery in the upcoming five years to counter summer peak moments. It will be one of the world’s largest storage lithium batteries, capable of holding and delivering over 100 megawatts of power an hour for four hours.

The gas leak was a blessing in disguise.

Five years from now, the customary afternoon peak will still be there, but the need for more fossil fuel will be gone. The “peaker” will be replaced by a battery that will use the area’s morning solar power and evening wind power to charge up. These batteries spare away people’s worries on unexpected power outage, and aid California in its pursuit of aggressive carbon reduction goals of reducing 80% by 2050.

The “peaker” will be replaced by a battery that will use the area’s solar and wind power.

Never before had an energy storage device won a competition against a conventional power plant. This five year plan for battery storage  will rid Los Angeles of its infamous reputation as the ¨smog city¨.

Apart from the five-year contract with AES Corp, Los Angeles has also picked Tesla for a  public energy storage plan in this September. Tesla is to manufacture, transport and install a 20 MW/80 MWh powerpack system within 3 months. When fully charged, this system will hold enough energy to power more than 2,500 households for a day or charge 1,000 Tesla vehicles. The system will charge using electricity from the grid during off-peak hours and then deliver electricity during peak hours to help maintain the reliable operation of Southern California Edison’s electrical infrastructure which feeds more than 15 million residents.


Never before had an energy storage device won a competition against a conventional power plant.

Clean energy’s victory in California is not won by any single clean energy company; this is a broader win of the whole industry. Atlas Gas Ltd., a Canadian clean energy company, also won a 20 MW contract with Los Angeles. In August 2016, San Diego also signed a contract with AES Corp to build a 37.5 MW  battery storage facility.


The decreasing cost of battery storage is smoothing out solar and wind power’s generation curve and making clean energy a reliable part of the base load in any grid system anywhere. Just like what Elon Musk said, battery storage  will take solar to the next level.

We are excited to see Los Angeles achieving its clean energy transformation and leaving its smoggy days behind. It is an inspiration and model for Chinese cities to better use clean energy to return blue sky to our people.